Taiwan's cinema is always thought as non-commercial, no audience, no stars, no…. etc., but strangely it wins great prix all over the world and hardly has the appreciation of local audience. I have been to many conferences and meeting which are about the Taiwan cinema. We always complain the government who cannot help effetely the cineastes; it is true. But there are also many problems in our cinema industry. Problems make a relation-circle（productionafilm makingadistributora local audience aproduction）, one problem is just after another one; we can not ignore any of them. First of all, the audience refuse to watch Taiwan films in the cinema, but I wonder if the films pass on TV, would most of them watch the films ? Properly they would still choose the HBO or CINEMAX. Without audience, which producer dares to produce a Taiwanese movie ? Very few, we could even count with our two hands. But cineastes still want to make movies, with a very small budget, how can they build a dream to fight with the dream factory; the Hollywood cinema ? Our local cineastes can only tell a story with a very simple way. Okay, they still finished the films, another problem comes out; who is going to release their works ? Where comes from the promotion budget ? Distributors and cinema-house owners can not see the waves of box-office of Taiwan cinema, films have been released very soon in one or two cinema houses and they say goodbye to audience very soon too. We cannot blame the audience who don't want to see local movies. Ask any of them this question "what do you think about Taiwanese movie ?" It is for sure the answer could be "well, not funny, too dark, like sleepy pill…". Sad, hum ?
During those meeting concerning our cinema problems, we will compare with other Asia country, such as Thailand, Hong Kong and Korea. In Thailand, they cannot get any support from government, the whole system from production, distribution, cinema-house owners and especially the great support from local audience save their cinema. The cinema-house owners make this entertainment place very luxury and beautiful, when you are in the cinema, it would make you just like in the palace.
In Korea, their cinema gets the big support from the government. They have the Korean Film Commission（KOFIC）where have many supporting system to young talents. The persons who work in KOFIC are from the industry; they know exactly how to save their cinema and also how to push the government to do something! Most of countries have the same idea that cinema is one of the local cultures; it can express our people to the whole world. Korea shares this idea and how about us ?
Let's see how does it work in Hong Kong, our buddy buddy. Hong Kong cinema once goes into the crash, but they still can make dozens of films a year; we cannot even make twelve films a year! And Hong Kong starts to work with China, Thailand and Korea as co-productions. How come they don't work with Taiwan ? The famous Hong Kong producer, Peter Chan, original from Thailand; answered that when they work as co-productions, for example "The Eye" with Thailand, they have to be sure that the Thailand director has the local audience and then the Hong Kong stars have the local audience too. This can promise at least a great box-office from both sides then they start the shooting. Taiwan directors are most internationally famous but they don't have local audience, then the co-productions seem very difficult to work out.
Some people say that there are no art films or commercial films; there are only good ones and bad ones. I agree with this but in our situation, it's very funny. Most of Taiwan directors make good films; they win many prices in almost every film festival. But they just cannot get attentions from our local audience for whom Taiwanese cinema is a kind of art film. Does the foreigner understand our culture, our life, our rules of society; better than ourselves ? Or we are just too much into it and refuse to face the reality in the cinema, an entertainment place again ?
Besides of India, the whole world is fighting with the Hollywood cinema. (The India cinema is contrary of us and will be another subject to talk about.) Every country has make its own efforts, the Taiwanese cinema is calling their audience now. With the great box-office (only compare with the other Taiwanese films) on "Blue gate crossing" (by Yee chih-yen)、"Better than sex" (by Su chao-pin) and "What time is there?" (by Tsai ming-liang), can we still keep the hope on the Taiwanese cinema ? Can we make the old days come back ? Or should I say, can we make a new page on the twenty-one century of the cinematographic history ?

It is sure that cinema is a part of the cultures but we could not talk about the culture without mentioning the businesses. Looking at the cinema industry of Hollywood and the film market in the big film festival, such as Cannes in France or Berlin in Germany; we cannot ignore what the cinema brings a lot of businessman into this culture-businesses area. For Taiwan audience, any film, which comes from other country out of U.S.A., is art films. This is not true! In Taiwan only film event or film festival where we can watch those films.
Based on these two ideas, the P.O.P Cinema project is born and under the direction of Council for Culture Affaires and G.I.O. With this project, they would like to offer the Taiwan audience to see good internationals films (no matter they are commercial or not) and especially Taiwanese films within a long-term and with a small ticket -price.

The 「Eyes on the wind of Taiwan Films」 is the third film event of the project, the two previews film events are, "A wonder of poetic imagination", films from Scandinavia; organized by Taiwan Film & Culture Society (TFCS)and "Taiwan international animation festival" organized by Chinese Taipei Film Archive. This event is organized by TFCS, supported by the department Education and Culture Foundation of Taiwan Semiconductor Manufacturing Company (TSMC); and included twenty-five feature films, two shorts (within sixty minutes) and a documentary "Actors on acting" as the opening film.
The wish of this event is to attract local audience to come back to cinema to watch our homemade movies. The first step is making a documentary "Actors on acting" (directed by Ho shing-ming). Last year, we have "Our time, our story (directed by Hsiao chu-chen) which is about the twenty years after the new Taiwan cinema. This time it is about today's Taiwanese cinema including the new current. For the first time, we can share and follow the experiences and feelings with the actors and actresses, from their point of view to watch Taiwan cinema. Through this documentary, the Taiwan cinema would like to "contact" with young audience and hope one day, they will walk in crowds into the cinema for Taiwan's film again.
Therefore the program is focus on the films which have not a chance been seen for all audience (such as two films of Huang min-chen )、which are the masters' early works (such as "Ah Chung" by Chang tsao-chi and "To the end of the earth" by Tsai ming-liang whose early TV film) 、 which are from new current (such as "Brave 20" by Wang ming-tei and "Mirror image" by Hsiao ya-chuan) and other great films for the past fifteen years. P.O.P. project travels to the Image Museum of Hsin-chu and the Cinema library in Kaohsiung. Through this opportunity the new movies of 2003 will visit the other cities to meet their audience.
If we don't talk about Hou hsiao-hsien, Edward Yang or Tsai ming-liang, who else do we know as film director or new talented in Taiwan cinema ? There are few of them and I do believe this is a great time to get to know them. Some of them film for clips or commercial films and with hope and ambition; they come to this film field.
Wu mi-sen is well known by students and he is been noticed with "Drop me a cat". This film is not like any imitated films from the nouvelle vague of Taiwanese cinema in 80's. He tries to tell us a story differently, perhaps we cannot really understand; but with the small budget he creates a fantastic cinematograph and we do need some different films.
Well know in the commercial filmmaking, Teng yung-shing with "Love at 7-11", a debut on the cinema and most of his budget comes from his salary as commercial film director. The film is based on a novel, mixed love stories with several characters. Thanks to the support of audience, he will make another film.
The results of making films pushed a great director back to the commercial filmmaking field, Chen yu-hsun who has made only two films "Tropical fish" and "Love go go". His film without preaches approach to the audience. But struggle alone with this system, he prefers stay back and wait for great chance to start again. On waiting for his new movie, we could at least appreciate "Love go go" during this film event.

Taiwan cinema lacks super stars, which causes our cinema cannot develop with full of vitality. When we re-package Taiwanese cinema with a new way to promote in a film event, we could still keep a hope that our cinema will die never !

主辦單位：行政院文化建設委員會、行政院新聞局
策劃執行：台灣電影文化協會、國家電影資料館
協辦單位：光點台北電影主題館、新竹市立影像博物館、高雄市電影圖書館
贊助單位：台積電文教基金會